Head of Content
Gelato
Gelato is an enterprise-grade Rollup as a Service Platform that helps you Build scalable, blazing-fast, custom enterprise-grade Rollups with Gelato's powerful Native Web3 Modules. Today, over 50 projects rely on our Rollup Platform processing over 4.5M daily txs & securing over $600M in TVL. We are proud to build with amazing teams such as Kraken’s Ink, Fox News, Reya, Lisk & Open Campus to bring millions of users onchain.
Our team is incredibly passionate and dedicated to bridging the gap between what blockchain currently is and what it has the potential to be. We are committed to fostering a work environment that encourages innovation, new ideas, collaboration, research, and in-depth discussions.
As the Head of Content, you will create technical content that helps to position Gelato as the de facto Rollup Platform for developers, institutions, and creators.
What you'll accomplish:
● Strategize and execute Gelato’s narrative and content-publishing plan to create a unique, powerful, and consistent brand voice that positions Gelato at no1 RaaS.
● Create content that effectively communicates the value of our products increasing awareness, retail sentiment, and demand, working closely with engineers, the design team, and other stakeholders
● Continually analyzing digital media metrics, competitors, and market narratives to identify growth strategies, leading a dynamic and responsive content plan.
● Lead partnership announcements and strategic public relations initiatives to amplify brand presence and cultivate positive media relationships
● Live and breathe crypto Twitter and Discord; always on top of the industry trends, the competitive landscape and customer needs to ensure our market narratives remain relevant and effective